Digital Marketers

20 Essential Skills for Digital Marketers

The digital marketing industry is comprised of individuals conducting any type of work online, whether it’s social media or email marketing. In many cases, multiple areas overlap. When I began my career in the industry, I trained as a generalist SEO so I had to handle technical issues, PPC, link building, and content creation. Social media wasn’t Read more about 20 Essential Skills for Digital Marketers[…]

Social Media Marketing

The Top 8 Social Media Metrics for Advertisers

Let’s face it: If you’re running paid campaigns on social media, your boss is always going to be asking you about your social media metrics. “Are they improving?” “What are we tracking?” “What should we be tracking?” “Why?” If all of these questions are making your head spin, you are not alone! With so many metrics Read more about The Top 8 Social Media Metrics for Advertisers[…]

Facebook Marketing

8 Things You Should Know About the Facebook Messenger, Instagram and WhatsApp Integration

If you haven’t heard, Facebook announced that it’s working to integrate three major chat platforms — Messenger, Instagram, and WhatsApp — in order to allow cross-communication for users. This is a huge development. Facebook acquired Instagram in 2012 and WhatsApp in 2014, making this power move possible. The new infrastructure would keep the three applications distinct while Read more about 8 Things You Should Know About the Facebook Messenger, Instagram and WhatsApp Integration[…]

Facebook Bot

12 Magnetic Ways to Generate Leads with Your Facebook Bot

Marketers design website landing page forms to collect emails to grow their marketing lists. Sadly, landing pages are donkeys. Between 1% and 5% of people who visit a web page will typically convert by completing a form and submitting their info. Facebook Messenger offers an incredible unicorn advantage of instant lead capture from 100% of new contacts. That Read more about 12 Magnetic Ways to Generate Leads with Your Facebook Bot[…]

SEO Services

12 Reasons Why Your Business Completely Need SEO

Many brands and businesses apprehend (or suppose they know) that they have SEO for his or her digital properties, and also the advantages they’ll get from that work being enforced on their behalf. SEO will definitely improve a website’s overall searchability and visibility, however, what alternative real price will it offer? Why is SEO thus Read more about 12 Reasons Why Your Business Completely Need SEO[…]

YouTube Optimization: Complete Guide

YouTube Optimization: Complete Guide

When you think SEO, naturally you think Google. Some of you might even think Bing, Yahoo, Yandex, or Baidu depending on your target location. But the often-forgotten search engine when it comes to prioritizing your optimization efforts is YouTube. According to Alexa’s global traffic rankings, YouTube is the second most visited website in the world. It’s also Read more about YouTube Optimization: Complete Guide[…]

7 social media monitoring tools to check out in 2019

7 social Media Monitoring Tools to Check Out in 2019

The beginning of a new year is as good a reason as any other to try something new: a different lifestyle, a new hobby, a brand new marketing strategy. And, of course, a new tool, since it’s both exciting and rewarding to discover awesome software that helps you deal with work and, sometimes, with life Read more about 7 social Media Monitoring Tools to Check Out in 2019[…]

SEO Tools

6 Ways SEO Tools Can Help You Run Your Business

People are going to fail you. Especially the ones you employ. They are going to make mistakes, miss deadlines, and address your biggest client by the wrong name (true story). No matter how well you try to prepare for it, mistakes are unavoidable, because it’s only natural for humans to make them. This is how Read more about 6 Ways SEO Tools Can Help You Run Your Business[…]

Trends In Digital Marketing

11 Key Trends In Digital Marketing For 2019

Digital Marketing in itself a very vast concept and it changes as search engines change its algorithms. Day by day Google trying to improve its AI according to user behaviors. To keep engaging its users the results we see on SERP also changes randomly. As the trends go on changing each year, the digital marketer Read more about 11 Key Trends In Digital Marketing For 2019[…]